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CMO Marine Catalan (Terres d’Aventure): “Staying the long-term course while meeting day-to-day demands is a real balancing act

AI
BtoC
hypergrowth
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In the shoes of CMO: How Ecotone’s Caroline Baume Is Reinventing “5D Marketing” for Organic, Plant-Based Brands

AI
Future of marketing
BtoC
BtoB
Growth Marketing
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Danone CMO Virginie Tarcy on AI, Performance, and the Strategic Role of Marketing

BtoB
BtoC
Growth Marketing
Marketing
hypergrowth
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CMO: Time should no longer be a luxury — it’s a prerequisite.

hypergrowth
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In the Shoes of a CMO Jérôme Deligne (former CMO of Castorama): “You must be uncompromising about your brand’s uniqueness.”

Marketing
Growth Marketing
BtoC
BtoB
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Outsourcing All or Part of Your Marketing: What If We Finally Asked the Right Questions?

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Interview Alexandra Van de Wiele, EssilorLuxottica

BtoB
Marketing
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AI and Marketing : Let’s Stop Running, and Start Thinking Again. By Coralie Dussart, CEO of Spaag

AI
Marketing
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Interview Mathilde Ruche, Erborian

BtoC
Growth Marketing
hypergrowth
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Interview Pierrick Crosnier ONO / Media Participations

BtoC
E-Commerce
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Interview Pauline Jurado Barroso, Boa Concept

BtoB
Marketing
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Interview Perrine Baschieri, Glénat

BtoC
AI
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