The Spaag Mag, bringing
the Growth Marketing
universe to you

Articles
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
12
Videos
No items found.
Podcast
No items found.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Four Customer Data Questions Every CMO Should Be Able to Answer

Growth Marketing
Analytics
Data
Read
Listen on Spotify
Watch

Marketing Audit: Are Your People, Processes and Tools Really Driving Growth?

Growth Marketing
Marketing
Read
Listen on Spotify
Watch

In the Shoes of a CMO: Vanessa Lengrand (Hubert Burda Media) on AI, acquisition and the transformation of media business models

AI
BtoC
Future of marketing
Read
Listen on Spotify
Watch

In the Shoes of a CMO: Flavie Mulot (Pizza Hut) on driving business, profitability and marketing transformation

BtoC
Marketing
Read
Listen on Spotify
Watch

GEO Audit: How to Assess Your Company’s Readiness for Generative Search

GEO
Growth Marketing
Read
Listen on Spotify
Watch

Conversation with Charlotte Colos-Gillardeau at VivaTech: AI Adoption, Marketing Transformation and Change Management

BtoB
Read
Listen on Spotify
Watch

In the Shoes of a CMO: Marie-Hélène Chaffy (Vente-unique) on Customer Centricity, Customer Lifetime Value and E-commerce Acquisition

E-Commerce
Growth Marketing
Read
Listen on Spotify
Watch

In the Shoes of a CMO: Anne-Flore Loyer (CCI Hauts-de-France) on Marketing Transformation, AI & Value Creation

Future of marketing
Growth Marketing
Read
Listen on Spotify
Watch

GEO myths vs SEO reality: what google's new AI guide actually tells you

AI
SEO
Read
Listen on Spotify
Watch

In the Shoes of a CMO: Barbara Sayous (Groupe Voltaire) on Luxury Equestrian Marketing, Branding & Customer Experience

BtoC
Growth Marketing
Read
Listen on Spotify
Watch

In the Shoes of a CMO: Shanez Djama on AI, Data & the Future of Marketing at Laboratoires de Biarritz

AI
GEO
Future of marketing
Growth Marketing
Read
Listen on Spotify
Watch

In the Shoes of a CMO: Laurent Blassin (Thalasseo) on AI, Sustainable Marketing, SEO & Brand Strategy

SEO
BtoC
SEA
Read
Listen on Spotify
Watch

21 articles on 179

OUR LATEST e-book

Server-Side Tracking: The Alternative to Third-Party Cookies?

Time for a Growth Break!
Each month, receive the latest news and resources on marketing and growth